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Like many great ideas, the first version of our values shield was sketched out on a napkin. The coat-of-arms that represents our values serves as a shield that protects the Avalanche family both inside and outside the physical walls of our establishments. The shield remains unchanged and continues to protect our values every day.

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OUR culture

Our Asset

ACCOUNTABILITY

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The fact that each of us has a leader and each of us serves as a leader, keeps us accountable to ourselves and to each other. Each of us owns the outcome of each task and project we are assigned.

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Our Foundation

FAMILY

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Family is literally our foundation and we relish working in a family environment. The family values of respect, honesty, trust and loyalty inform the decisions we make every day.

Our Goal

GREATNESS

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Our daily objective to improve on something every day, can only lead to greatness. We pride ourselves on exceptional execution and we regularly recognize and reward those who create great outcomes.

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MISSION

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To consistently create memorable experiences for our guests through our commitment to providing hospitable, personalized service.

VISION

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To execute innovative and trend-setting concepts that will excite our guests and, in turn, enhance the lives of our employees and those in our communities.